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Web Analytics Business Analyst

Plaster Group’s Web Analytics Business Analysts support IT projects by analyzing and documenting our clients’ business processes, recommending process improvements, and developing business, functional, and technical requirements. They advocate their project’s needs throughout its lifecycle to ensure that client expectations are met.

Web Analytics BAs manage all levels of requirements and identify gaps between requirements and solutions. They plan requirement definition meetings with stakeholders to define and analyze business problems. Working with stakeholders, they develop ways to enhance productivity, efficiency, and effectiveness. They ensure effective data design by determining how users need to interact with the information in order to meet business requirements. Web Analytics BAs work with Design and Development teams to ensure that all necessary data is captured. They also collaborate with Developers and subject matter experts to establish their technical vision and analyze trade-offs between usability and performance needs. Additionally, they conduct user testing and analyze user feedback to make recommendations for modifications to their solution once in place.

Ready to become a part of the Plaster Group team? View Plaster Group’s current Web Analytics Business Analyst Jobs.

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